GLOBAL SHOP 2019
Our T-Rex themed booth was a huge hit at Exhibitor Live. We had twice the space for Global Shop so we had two choices. Do we expand the dinosaur jungle theme or do we do something new?
Then we decided we had three choices, we could do both! Global Shop (also RetailX) is a retail-centric trade show, so we wanted to focus on retail applications to add to the wild experiential marketing themed environment. It's a retail show, so why not a retail setting? Our hero prop would be a giant red stiletto heel. The shop was swamped with work from April through the start of June so the heel was put on the back burner. When things eased up a bit we were left with a week until our ship date. That wouldn't matter because the team turned this out in less than a week. It wasn't an easy job either as Chris had to spend some time hand sculpting the interior of the shoe! Combined with printed carpet and a backlit SEG graphic the effect was striking! |
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